Posted by: malstott | December 28, 2012

Manufacturing: A Bond Adventure

182_100_100M: “Bond, I need you back.” 
James Bond: “I never left.”
Quantum of Solace

Recent articles written about reshoring manufacturing bemoan the fact that we’ve lost our manufacturing expertise. We don’t have the people or the passion in the USA for a strong manufacturing culture. So, while we might want to bring manufacturing back and it might even make sense to bring it back, we just don’t have a population equipped to do the work. Common wisdom is that it would be too hard to lure people back into manufacturing and without trained engineers, technicians and line workers we would be unable to grow our manufacturing capability in North America. We could never regain our former strength because too much has been lost. Besides the difficulties in ramping up this expertise, there is also the issue of attraction. Who would want to be in manufacturing? Don’t our best and brightest want to be entrepreneurs, venture capitalists or iPhone app programmers? There is no attraction to building products in the USA. We are a service oriented culture.

Malarkey. Hogwash. Nonsense. Balderdash.  The potential of more manufacturing in the USA is “James Bond” cool.  Who wouldn’t want to be part of the fun?

  1. Adventure abounds – Building products is an adrenaline rush from start to finish. Partnering with all parts of the company to maximize the product’s value while minimizing the costs starts the adventure. Dealing with the political and environmental influences in a global supply chain while meeting the needs of customers who want it now in their chosen color and size can only be compared to solving James Bond sized problems.
  2. Intrigue and Mystery – Trying to shorten time to market while hitting the highest quality marks at the lowest cost is a puzzle worthy of the brightest minds. Working cross-functionally with design, marketing and sales to hit a promised delivery date requires social skills and Bond finesse.
  3. Global Plot – The stage on which this drama unfolds is always international. Even if manufacturing ramps back up in the USA we will work across time zones to get parts delivered and to get product shipped. The world is a Möbius strip.
  4. Flashing lights and non-stop action – The nature of manufacturing has changed for the better. Automation will increase in importance as labor rates go up around the world. In the USA, we have to use our innovative skills to drive highly productive, less labor intensive manufacturing plants. These will run 24 X 7 and will need skilled workers to design the processes and to keep things running. These will not be monotonous manufacturing plants of old.
  5. Always get the girl – Given the complexities of relationships, cultural intrigue and the problem solving nature of manufacturing the need for diversity is obvious. We need the best minds and the best combination of ideas to win this global competition. As automation takes over to build products it will be brains, not brawn that will rule. Manufacturing is gender neutral.
  6. The good guys win – The best and the brightest will design and manufacture products for the world. It will take leaders with a vision for a better paradigm. It will take young engineers who get a kick out of building things. It will take men and women who aren’t afraid to learn about competitive ways to work cross-functionally with the latest technologies. The combination of creative talents will come together to win.

I’ve always loved manufacturing. Even as it has evolved over the years it remains challenging, fun and intriguing. Consider a career in Manufacturing. Talk it up with your friends and neighbors. Encourage your children to move into this area of expertise. Aspire to this great profession. It will only get better in the future. Manufacturing is coming back as the coolest job out there.

James Bond:  “Everybody needs a hobby.” 
Raoul Silva: “So what’s yours?”
James Bond: “Resurrection”         
Skyfall
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Responses

  1. Great commentary and clever use of the popular James Bond series as a form of comparison!

    • Thanks Nancy. I appreciate your input.


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